KFC

KFC wanted to leverage their position as the “Official Wing Sponsor of the NFL” to introduce their new Honey BBQ Wings.

We helped launch the “Wing it to Win” Sweepstakes, providing creative execution, Flash development, and administration for the promotion. The sweepstakes is being promoted on TV, online banners, in-store POP and even on wing buckets and beverage cups. The Grand Prize winner will receive a trip for 4 to the 2010 Super Bowl in South Florida.